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Media Partnership on HIV/AIDS

The Caribbean Broadcast Media Partnership on HIV/AIDS (CBMP) is an unprecedented coalition of major Caribbean commercial and public broadcast companies.

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CBMP Values Statement    
CBMP Welcomes New Creative DirectorAward winning Caribbean writer, producer and designer Mr. Norman Mayers has joined the staff of the Caribbean Broadcast Media Partnership on HIV/AIDS (CBMP) as its new Creative Director. With more than 15 years’ experience working in similar capacities throughout the Caribbean, as part of his new duties Mayers is set to take creative control of the CBMP’s umbrella Campaign LIVE UP! Love. Protect. Respect. and its recently launched LIVE UP Heroes Campaign.
News from the CBMP
  • Regional Testing Day 2009 – Barbados Prime Minister David Thompson and Opposition Leader Mia Mottley have united to show exemplary leadership and commitment in their response to HIV/AIDS through their support of Regional Testing Day 2009.
  • CBMP Partners with UNESCO – The Caribbean Broadcast Media Partnership on HIV/AIDS (CBMP) and the United Nations Educational, Scientific and Cultural Organisation (UNESCO) are pleased to announce a new partnership geared towards enhancing the ability of Caribbean broadcast media professionals to produce and disseminate accurate content on HIV and AIDS in the region.
  • Heads of World AIDS Campaign Meet in Geneva – Chairman of the World AIDS Campaign, Dr. Allyson Leacock who is also Executive Director of the Barbados-based Caribbean Broadcast Media Partnership on HIV/AIDS said the recent meeting in Geneva with the UNAIDS Executive Director was a significant step for both organisations.
  • LIVE UP AMONG THE STARS – It was an Oscar night filled with glamour and the most popular celebrities, from Carrier Underwood and Sharon Stone to Quincy Jones and Sir Elton John. It was also the night LIVE UP travelled to Hollywood represented by CBMP LIVE UP Hero Kerrel McKay.
  • IT'S NOT THE END OF THE ROAD! – The LIVE UP Heroes Roadshow travelled across the region to Jamaica, Barbados, St. Lucia, the Bahamas and Trinidad and Tobago. By the time this journey had reached its end, partnerships were formed, goals were met, members were energized and relations were strenghtened.
  • CBMP MEMBERS LIVING UP! - With the first phase of the CBMP LIVE UP Heroes Roadshow successfully completed, broadcast members are motivated more than ever to do their part in helping to stem the spread of HIV/AIDS in the region.
  • CBMP BUILDING PARTNERSHIPS - It has long been accepted that a key component to fighting the spread of HIV/AIDS in the region is through coordinated effort and strong partnership outreach. The CBMP demonstrated this most effective principle during the recent LIVE UP Heroes Roadshow where local Commissions, Ministries of Health and foundations were invited to participate as presenters during the event.
  • THE HEROES AMONG US - We often look to celebrities and people in the spotlight as our role models and heroes. They seem larger than life and occupy a world of which many of us can only dream. It helps to know however that there are "everyday" people like us out there, like the CBMP LIVE UP Heroes, who are heroic in their actions and behaviour and are inspiring and leading.
  • HAITIAN CANDLELIGHT - CBMP members in Haiti are leading the global media response to the 26th International AIDS Candlelight Memorial, which will be launched in Cap-Haitien from May 16th-17th this year.
  • LIVE UP ROAMIN' THE REGION - ALT Entertainment Inc. is taking the region by storm with their very popular TV and radio shows and they are taking LIVE UP along for the ride! "Live Wire" recently chatted with the company's Managing Director, Charles Walcott, about "Roamin' the region" with LIVE UP!

HIV/AIDS Headlines

LIVE UPVisit the updated LIVE UP website
Visit www.iliveup.com to view campaign materials and learn more about this initiative.